Staying grounded in volatile markets
March 24, 2026 | Investing
If recent headlines have you wondering what’s next for the markets, you’re not alone.
Geopolitical tension like the conflict in Iran, as well as shifting trade policy and economic uncertainty have all led to increased market volatility lately. For many investors, it raises familiar questions:
Is this the start of something bigger? How long will this last? Should I be doing something differently?
The honest answer is that we don’t know how this current stretch will play out or events unfold—no one does. What we do know is that while the specific events driving the headlines are always evolving, the market’s response to uncertainty isn’t new. Periods of volatility like this are an expected part of long-term investing.
That’s exactly why having a clear plan and strategy in place matters. The reality is one reactive, emotion-driven decision can undo years of progress. (We will continue to say over and over…We prepare, not predict.)
At LifeGuide, we’ve developed a disciplined approach for navigating market volatility like what we’re seeing now. We call it our Buy the Dip Progression and Sell the Recovery Progression strategies (BDP & SRP for short).*
Here’s how those strategies work, and how we apply them in environments like what we’re seeing today.
Part 1:
Buying the Dip
A quick note at the top: Unless you are a self-proclaimed, die-hard financial nerd (and we know most of you reading would not identify as such!), we’ll save the background theory and research and instead share some of the overarching principles behind these strategies. If you are interested in the actual theory and research, just shoot us a message and we’d be happy to give you a deeper dive!
At its core, our BDP and SRP strategies are built on the primary assumption that stocks will continue to go up over the long term even though they experience periods of decline. If stock prices will presumably trend up over the long term, it does not make sense to attempt to predictably time the top.
It does, however, make sense to systematically anticipate the bottom.
So, if we believe that the stock market will continue to increase over the long term, then we must also believe that stock prices ultimately have a floor during periods of decline. Therefore, our BDP/ SRP strategies aim to temporarily increase stock allocation in steps at predetermined market levels on the way down (i.e. “buy the dip”). We do this expecting stocks will eventually recover and continue their upward trend over the long term.
Buying at discounted levels gives us the opportunity to sell back these over-weighted stock positions on the way up (i.e. “sell the recovery”), hopefully at a profit.
Understanding Upward Forces
One way to visualize the dynamics of a market drop is to imagine a life preserver floating on water.
The deeper you push the life preserver down under the water, the more resistance you feel pushing back up against your hand increases until, eventually, the life preserver pops back up to the surface.
(Note: For all you science-minded readers rolling your eyes right now because “that’s not how buoyancy works!”…bear with me. It’s the analogy we’re after here!)
In a similar way, as stock prices fall, an increasingly powerful upward pressure is exerted on them as markets drop to lower levels.
In practical terms, this means that diversified stock funds get less risky the lower they’re bought.
(Another note: These principles apply on a macro, not micro, level. The above analogy does not necessarily hold true in the case of picking specific stocks or sectors as individual companies and sectors can go bankrupt or be permanently impacted.)
Many forces apply “upward pressure” on the market during times of stress to create price floors. These forces have caused stocks to recover over reasonable periods of time, such as:
- The same number of people (or even an increasing number of people) still live in the world during each decline. These people will eventually still need and want goods and services provided by publicly traded companies.
- Humans have strong survival instincts, are remarkably resilient, and have demonstrated a high level of creative ingenuity throughout history.
- Businesses exist to make a profit and must figure out how to sustain profitable operations. If they cannot, they will not survive, and someone else will step in to fill the void.
- There is a price level at which no one else is willing sell their stock. It is at this point when the market stops going down.
- At some price point, greed (how much money investors believe they can make) kicks in and overcomes fear (how much money investors feel they can lose).
- The intrinsic value, or what a company’s assets are worth, kicks in and supports share prices.
- Market driving uncertainties eventually get resolved and the unknown becomes known. (This is the “Sell the rumor | Buy the news” phenomenon you may have heard about.)
- The Federal Reserve and Central Banks around the world have mandates to keep economies at full employment. This causes them to step in to stabilize economies if/ when support is needed.
- Fiscal policy (i.e. Congress) works to protect their citizens.
- Underlying causes of bear markets are usually temporary events that resolve and pass.
Treasury bond funds (the bond positions in many of our portfolios) typically go up during times of market stress as investors “run to safety.” This can magnify the effect of the BDP/SRP strategy by selling bonds when they are higher to be able to buy into stocks when they are lower.
In other words, the farther down stock prices drop, the better the risk/return equation of buying additional stocks by selling bonds or investing available cash becomes.
Part 2:
Selling the Recovery
After we Buy the Dip, we prepare to “Sell the Recovery.” Once the market recovers and stocks return to a more normal risk/return profile, the forces listed above subside and there is no longer the increased upward pressure on stocks. Therefore, it is prudent to buy back into our targeted level of bonds to increase the level of stability in our portfolio.
Just as emotions can cause us to make unwise decisions as the markets decline, they can also work against us after the markets have recovered. Greed can set in and we can convince ourselves that “now isn’t the right time to sell.”
Therefore, it’s important to establish predetermined selling thresholds to help us make strategic, prudent decisions.
In summary, our Sell the Recovery Progression aims to:
- Return clients to their original risk profile as uniquely specified in their LifePlan
- Provide clients a bond allocation to support withdraws during the next market downturn, or to pay for unexpected expenses and changes to their overall plan
- Give clients the opportunity to buy the next dip!
Putting these plans into action
We believe that having a comprehensive Financial Life Plan and corresponding principled investment strategy are foundational to achieving financial success.
This is especially true in times of market volatility when emotions can run high and fear can prevent us from making wise decisions that enable us to take advantage of opportunities and avoid pitfalls. Consistent with LifeGuide’s third investment principle, these strategies are contrarian in nature. That is, they run counter to the natural inclination to “abandon ship” during market drops and hop back on board as the market rises. Yet our research has convinced us that periods of large market drops provide rare, contrarian opportunities for long-term investors.
As with any investing strategy, our BDP/ SRP strategies are not without risk of loss. However, these strategies represent some of our best thinking with our team putting in many hours of research and analysis.
As part of our comprehensive services here at LifeGuide, we develop a specific investment strategy to support your goals and values as identified in your personal LifePlan. Don’t hesitate to reach out to your advisor if you would like to explore if implementing a BDP/SRP strategy is right for you.
For additional reading, be sure to check out:
*This is a contrarian investment strategy we employ for clients with more than $450,000 of assets under our direct management.