At LifeGuide, we want our clients to live their most impactful, fulfilled lives—the lives they’re called to live! We see money not as the end goal in itself, but as a tool to meet needs and turn goals into reality. For every client who comes through our doors, we desire to take the stress, complexity, and fear out of financial management. Ready to get started?
As a fiduciary firm, we act in your best interest, period. We take a team-based approach and care deeply about personal service, long-term relationships, continual learning, meticulous follow-through, and purposeful focus. We help our clients navigate the complexities of their financial journey without the burden of having to question whether or not their financial advisor has their best interest in mind.
As a firm, we:
Biblical principles guide how we advise our clients, treat our employees, utilize our profits, and lead our personal lives. Here are our beliefs around key topics:
Principles for Financial Success
The Bible does not explicitly define an appropriate lifestyle. Financial contentment is not achieved by arriving at a particular lifestyle but rather from living within the means of God’s provision.
Investing is a means to an end, not an end in and of itself. Wealth is generally built by systematically saving over time. There is wisdom in seeking professional counsel and following a principled investment strategy in the context of a comprehensive LifePlan.
It is not possible to accumulate enough to feel financially secure, significant, or fulfilled. Each person’s “ENOUGH” is unique to them and should be determined through prayer and careful planning. Net worth is only a measure of God’s provision and not of significance or success.
Generosity is core to the character of God. Since we are created in His image, we were made to give. Giving benefits both the receiver and the donor. Generosity is an effective antidote for greed. Giving should be done regularly, cheerfully, intentionally, and proportionately to income.
Goals and guardrails help us identify and prioritize what we value most. Goals are to be achieved. Guardrails are not to be violated. Effective planning begins with short and long-term goals. Goals are a statement of faith and one way to see God at work. Goals are measured in terms of desired results and time. Guardrails help keep us on track by alerting us when we need to correct course.
Borrowing is not in and of itself wrong. Chronic, consumptive borrowing causes stress, limits financial flexibility, and mortgages the future. Debt often becomes a barrier to peace and fulfillment. A husband and wife should be in harmony about borrowing decisions. It is important to teach children about the dangers of debt. One of the keys to financial freedom is becoming totally debt free.
Insurance is an integral part of a comprehensive LifePlan. Purchasing appropriate insurance does not demonstrate a lack of faith but rather prudent planning. Using insurance to protect against every risk and achieve total peace of mind is not possible. Only God can provide true peace and security.
Careful tax planning with the goal of not paying unnecessary taxes is prudent. However, it should never be the ultimate driving force in financial decisions. Taxes should be calculated and paid honestly. In many ways, taxes are an indicator of God’s blessings.
Legacy planning is more than just estate planning. Both money and wisdom can be passed on for future generations. Money left without wisdom can have unforeseen and undesirable consequences. Legacy planning should begin early in life and consider the impact on beneficiaries as its primary objective. Fair does not always mean equal. Beneficiaries should appropriately be prepared and not surprised by legacy planning decisions.
LifeGuide Signature is our personalized and comprehensive service model for clients with investable assets or income greater than $450k.
